The Good, The Bad, and The Crazy: Review Management Strategies

First impressions matter. And, with nearly 90% of pet owners checking reviews before choosing a veterinary clinic, managing your reviews and online feedback is an aspect of marketing you can't afford to ignore. In this session, you'll learn how to handle reviews — whether they're glowing praises or tough critiques — and transform them into opportunities for growth. By mastering the art of review management, you'll boost your clinic's reputation, show clients your dedication to quality care, and even learn how to improve your clinic's offerings. Expect to walk away with actionable strategies to enhance your online presence, improve client relationships, and build trust with your community of pet owners.

• Master strategies for responding to positive and negative reviews, showing your commitment to client care.
• Learn how to craft thoughtful responses to negative reviews that build trust and reduce conflict.
• Turn negative feedback into opportunities for growth and client loyalty.
• Get practical tips for encouraging positive reviews and requesting updates after resolving issues.